Mobilegeddon: Why Google Forcing Websites to Go Mobile-Friendly

Ajay D. Sirsat¹

Section:Research Paper, Product Type: Journal-Paper
Vol.9 , Issue.4 , pp.25-28, Aug-2021

Online published on Aug 31, 2021

Copyright © Ajay D. Sirsat . This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
 

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Abstract :
Search improvement is that the technique by that we tend to get a higher page ranking for your websites in search result pages. several of the users use Google to seem for one thing, and if they’re lucky they’re progressing to catch on at intervals the best of few results came back by the Google search. With the increase in mobile devices, the search on mobile devices needs to be relevant and in a very timely manner. throughout this analysis, an effort has been created to understand the results of the mobilegeddon’s logic of mobile-friendliness for search ranking, which changes the strategy your website is stratified in mobile search. throughout this study, an in-depth understanding of the search analytics report that was found at intervals the Google search console and wholly completely different web surveys taken by organizations taken into thought to understand the changes in mobile search ranking drastically changed due to the advancement at intervals the mobilegeddon rule. This analysis helped to get utterly completely different aspects of Mobilegeddon’s rules that junction rectifier to large updates of mobile search rankings and results, and formally made-up the approach for the mobile-first era.

Key-Words / Index Term :
Mobilegeddon, Mobile First-Era, Google’s plan to go mobile-friendly, Why Google forcing websites to go mobile-friendly, Mobile Ad Market, Conversion rate, PPC Revenue

References :
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